Strategy with Jason Podcast featuring NETSOL's Adam Bruttell (Digital Auto Retail)

In this episode of the Strategy with Jason Podcast, Jason Harris sits down with our National Sales Director for Digital Retail Adam Bruttell, MBA to uncover what’s really happening inside modern dealerships and why the traditional car-buying model no longer works. The automotive retail landscape is evolving rapidly and many dealers are struggling to keep pace. Today’s buyers begin their journey online, with nearly 90% of the decision-making completed before they ever step into a showroom. Yet too many dealerships still treat in-store visits as the starting point. This gap is eroding trust, costing sales and impacting long-term profitability. In the next five years, the dealership of the future will look dramatically different and those who adapt early will be positioned to lead. Connect with Adam and the NETSOL team at NADA 2026 (Booth 7213, North Hall) from February 3-6, 2026, in Las Vegas, Nevada!